BCG Platinion On Digital

Louis Debatte-Monroy & Gregory De Jans on TomTom and APIs

Episode Summary

In a special guest episode, we are joined by TomTom’s Head of Developer Portal, Gregory De Jans, and Head of Product Marketing, Louis Debatte-Monroy. We chat about how API’s can create new business models for enterprises and what you might need to consider when marketing to a new community of users and consumers.

Episode Notes

In a special guest episode, we are joined by TomTom’s Head of Developer Portal, Gregory De Jans, and Head of Product Marketing, Louis Debatte-Monroy. We chat about how API’s can create new business models for enterprises and what you might need to consider when marketing to a new community of users and consumers.

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The BCG Platinion on Digital Podcast brings you expert discussions on how winning organisations are harnessing new technologies and digital ways of working. Every episode features a topic at the core of BCG Platinion; adoption of emerging technologies, digital design, IT engineering and architecture, Agile and cybersecurity. 

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